goodr’s affordable polarised running sunglasses are no slip, no bounce, all polarised, and all fun, making them the best running shades ever invented.
Stephen Lease co-founded goodr with two friends from high school: recovering lawyer Ben Abell and biology major turned rappin’ actress Keri Blunt. (In HS, Ben and Keri were voted “Most Likely to Take Over the World.” Stephen was voted “Best Hair.”) On March 15, 2015, they launched the company with a Kickstarted campaign, shipping sunnies from an apartment.
Stephen, Ben, and Keri created goodr’s brand: Badass sunglasses that speak to the four F’s (Fun, Fashionable, Functional, and ‘Ffordable). goodr exist to give you permission to be unabashedly yourself… unless you’re an asshole. And the mascot is a drunk kleptomaniac flamingo named Carl. It just makes sense, people.
It certainly made sense to us, 2pure started courting goodr back in 2018, but Carl was difficult to track down and his drunk texts were giving us mixed signals. We became official spring of 2019 and never looked back.